The Western Mass Pass is a free digital pass that gives you access to exclusive discounts, free admission, and special offers at multiple attractions across Western Massachusetts; it’s your ticket to making the most of summer.

Everyone! The pass includes a variety of attractions suited for families, adults, and kids alike.

Yes! New experiences and venues will continue to be added throughout the summer.

The Western Mass Pass is completely free, offering over $300 in value.

Simply sign up online. Once you do, your digital pass will be sent to you via both text message and email.

Nope! The Western Mass Pass is entirely digital. No cards or papers needed—just your phone.

Yes. Since the pass is digital and includes real-time countdowns, a smartphone is required for redemption.

Don’t worry. Your pass is linked to your email, so you can retrieve it from any other device with internet access.

The pass is valid for the entire year. Coupons vary by attraction.

No, the pass is non-transferable and tied to your name and email.

Redemption instructions differ by attraction and are listed on each individual coupon. Be sure to check the details before redeeming.

Some attractions have blackout dates, but these vary by location. You’ll see any restrictions listed on each individual coupon in your pass.

Open your pass only when you’re at the point of redemption (like at the cashier, front desk, or entry area). Each coupon has a countdown timer that starts as soon as it’s opened—so don’t click too early!

No, printed coupons are not accepted. Redemption is done only through the digital pass on your smartphone.